Thursday, 17 January 2019
→ The image: 3 of the greatest american presidents (Thomas Jefferson, Abraham Lincoln and John F. Kennedy) - suggesting the opposition between them and the new elected, incomparable president (Donald Trump), that will probably ruin both the country and its history of great presidents (as the title of the article suggests).
→ “IT'S PRESIDENT TRUMP” (red, top of the page): The title of the most important article in the newspaper magazine (also why it is the first page).
→ The white text (at the top of the page): Rhetorical question, giving the audience an idea of what they should ask themselves but insinuating that they know the answer. Builds up tension and makes the reader want to buy the paper and once they start reading, keep reading it.
→ The red text (at the bottom of the page): Implies danger, attracts the public's attention and intrigues them. The ellipses (“ ... ”) hint to how bad the situation is and the disappointment of the press and the audience. “See page” points out the page number for the advertised article, making the reader's job easier.
→ Top right corner: Gives us an idea of what other type of articles we can find there.
→ Top left corner: The paper's name (who it was produced by) - brand loyalty (customers that are only reading this newspaper as its got the articles they're interested in) / customers that heard about it - word of mouth. + their website.
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